Thursday, September 13, 2007

iTunes, Watch Out: Rhapsody America Is Here

Today, Verizon announced that it's entering into a partnership with MTV Networks and Real Networks to bring music and video content to entertainment seekers via phone, portable music devices, and PCs.

Riding on Verizon's network will be the newly created "Rhapsody America," a collaboration between MTV Networks and Real Networks that will offer over-the-air music downloads, Rhapsody's subscription services, ringtones, and videos from CMT, MTV, and VH1. If this sounds similar to MTV Networks' and Microsoft's URGE music store, it should; many of URGE's features will be incorporated into Rhapsody America.

So where does this leave URGE? MTV Networks insists that the music store will still exist within Windows Media Player 11 for the foreseeable future. URGE subscribers can log into Rhapsody ( right now with their URGE user names and passwords to sample that service. MTV Networks' content will be merged in coming months.


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